VISION, STRATEGY, AND TACTICS

 

Your vision is your dream of what you want the organization to be.  Your strategy is the large-scale plan you will follow to make the dream happen.  Your tactics are the specific actions you will take to follow the plan.  Now let us start with the vision and work down to the tactics as you plan for your organizations.

Ø  Vision:  A vision is an over-riding idea of what the organization should be often it reflects the dream of the leader or founder.  “Your company’s vision could be for example to be the largest telecommunications gadgets retailer in the country”, or the management consultant of choice for non-profit organizations in the southwest.  A vision must be sufficiently clear and concise that everyone in the organization understand it and can buy into it with passion.

Ø  Strategy:  Your strategy is one or more plans that you will use to achieve your vision.  To be the largest retailer of telecommunication gadgets in the country, you might have to decide whether it is a better strategy for you to buy other retailers, try to grow a single retailer, or combination of both.  A strategy looks inward at the organization, but it also looks outward at the competition, environment and business climate.  As a management consultant, of choice for non-profit organization in the southeast your strategy would need to evaluate what other companies offer management consulting services in the southwest, which of those target non-profit and which companies could in the future begin to offer competing services.  Your strategy also must determine how you will become “the consultant of choice”.  What will you do so that your targeted customers choose you over everyone else?  Are you going to offer the lowest fees?  Will you offer a guarantee?  Will you hire the very best people and build a reputation for delivering the most innovative solutions?  If you decide to compete on lowest billing rates, what will you do if a competing consulting firms drops their rates below yours?  If you decide to hire the best people, how will you attract them?  Will you pay the highest salaries in seven-state areas; give each employee an ownership position in the company.

Ø  Tactics:  Your tactics are the specific actions, sequences of actions, and schedules you will use to fulfill your strategy.  If you have more than one strategy you will have different tactics for each.  A strategy to be the most well known management consultant, as part of your vision to be “the management consultant of choice for non-profit organization on the southeast” might involves tactics like adverting in the southeast Non-profit Quarterly Newsletter for three successive issues, adverting in the three largest – circulation newspaper in the southeast for the next 6 months.  You need to change with them, or ahead of them.  However, with respect to vision, strategy and tactics, you need some flexibility and some firmness.  Hold on to your dream; your vision, don’t let that be buffeted by the winds of change.  Your vision should be the anchor that holds all the rest together.  Strategy is a long-term plan, so it may needs to change in response to internal or external changes, but strategy changes should only happen with considerable thought.  Change of strategy also should not happen until you have a new one to replace the old one.  Tactics are the most flexible.  If some tactics isn’t working, adjust it and try again.

    About the Author: Oritseyemi Emmanuel M Williams
       Picture this. Imagine stumbling upon unique marketing strategies that can help kick your profit making ventures into a higher gear. What would you do with it? What would you do with simple but powerful  ideas, never before revealed  sales conversion tips, copywriting tips,etc. Satisfy your curiousity by  heading down to http://quemedmedia.com/?cat=13   now and judge for yourself.

 

 

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About the Author: Oritseyemi Emmanuel  M Williams

Picture this. Imagine stumbling upon unique marketing strategies that can help kick your profit making ventures into a higher gear. What would you do with it? What would you do with simple but powerful  ideas, never before revealed  sales conversion tips, copywriting tips,etc. Satisfy your curiousity by  heading down to http://quemedmedia.com/?cat=13  now and judge for yourself.

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We believe that it is human nature  to continually search for new products and services to satisfy their  needs.

 

We currently have a significant distribution channel   and we are looking for products that would appeal to small business owners.

 

Some of the categories are 

·        Pharmaceuticals / Healthcare

·        Insurance

·   Pharmaceuticals / Healthcare

·        Automotive Financing.
      (what ever category of products  you think would appeal to small business owners, we’d really like to hear from you)

email us at partnership  AT     quemedmedia dot com 

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Quemed Media llc is a small friendly media company currently located in the beautiful city of Racine, Wisconsin,USA. We have a perfect window view of Lake Michigan. Just beside the beach. It is beautiful!

 

 

 

We aim to partner with well established brands, authors, and help them to be strategically positioned online by creating a user interaction community around their resources both online and via wireless applications.

 

 

 Our platform encourages users to interact directly with the authors, brands, etc thereby further encouraging direct connection between the two parties.

 

 

Websites are also created around branded resources thereby monetizing it through either paid content, sponsorship, adverts, lead generation, product sales, etc.

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You are on this site because you are either curious about

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• Partner with other leading experts.

  Create and Sell Information and Training Products
 

                                                  Skeptical?

I would be Skeptical too. After all  most people offer the same services. Right?

But how about the simple fact  you will be tapping into our  wealth of  proven  marketing campaigns that are designed to raise your bottom line  profit beyond your imagination. 

                                           Our  approach: (in brief)

 

Our  unique marketing strategies are designed to be implemented one campaign, one problem, one client at a time.

 

Fact is you probably have one of the best products in your niche. But somehow you are not creating an IMPACT. You are invisible even with your fantastic product. Sound familiar?

 

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In our   humble opinion,  we believe that most times it has a lot to do with your marketing strategies.

 

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Our  goal is to help kick your profit making ventures into a higher gear.

 

How exactly are   we  going to achieve that?

 

Together with you! We’ll  work together.

We trust our  unique innovative marketing strategies will help solve your marketing problems but even if it can’t we’ll thank your very much for your time and politely decline.

 

Coming soon: Sleeping With The Big Boss (marketing book)
                          Most Powerful Women Online.

 

Don’t just launch your product, make a bold statement with it.

 

What we  need you to do now is to email us at  Info AT      quemedmedia dot com for more information how we might help solve your marketing problems.

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